A three pronged attack
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1 - Create a strong brand identity
2 - Produce a complimentary website
3 - Produce a series of printed materials
Omni have been working with Trident Press on developing a new brand identity together with a slick new website which reflects this change.
Together with the branding and website design we are also producing all of their printed stationary and a brand guidelines booklet to keep everything in check moving forward.
When producing the website, we started off by trying to make sense of their existing site and could immediately see a multitude of problems ranging from design and cross browser compatibility, to complicated user navigation . We then work through the IA (Information Architecture) and present what we feel was the best design route forward.
The site will be fully content managed and connect to a secure e-commerce system allowing users to purchase DVD's and printed publications directly from the site.
It's not a large or complicated site but it is a major step forward for Trident and will allow them to confidently present a strong web presence to their potential and existing customers.
2 - Produce a complimentary website
3 - Produce a series of printed materials
Omni have been working with Trident Press on developing a new brand identity together with a slick new website which reflects this change.
Together with the branding and website design we are also producing all of their printed stationary and a brand guidelines booklet to keep everything in check moving forward.
When producing the website, we started off by trying to make sense of their existing site and could immediately see a multitude of problems ranging from design and cross browser compatibility, to complicated user navigation . We then work through the IA (Information Architecture) and present what we feel was the best design route forward.
The site will be fully content managed and connect to a secure e-commerce system allowing users to purchase DVD's and printed publications directly from the site.
It's not a large or complicated site but it is a major step forward for Trident and will allow them to confidently present a strong web presence to their potential and existing customers.